All 24 words on this card
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Can do a handstand
Dreamt about Smart at night while on PTO
Had a brand that TikTok users always leave hate comments on
Had a client asking if the numbers are real because numbers are too good
Had a client cut budget due to tariffs
Had an advertisers' company valuation of 1 trillion
Has a twin
Has built an internal tool that has 10 users
Has bungee jumped
Has caught a tracking issue before the client did
Has explained to clients what a learning phase
Has helped GBS hit over 300% quarterly goal
Has made an optimization that made CPA worse
Has published a book
Has refreshed the dashboard 10 times in a row hoping numbers change
Has sent a lark message but regretted right after
is a Engineer
Is a Partner
is an Advertiser
Set up a rule engine in a bar
Spent 80% time talking about weather on a client call
Successfully reverse-engineered client’s attribution logic
Turned off a derived ad group that ended up having a good CPA after conversions came in
Used AdDebug on a plane
